Sep 10, 2020

Entering product design – Chapter 1: Silver bullet

This is part of series: entering product design

As a product designer, you will work as a team with an objective to empower the human with technology that will work for the business as well. If you notice, there are 3 important aspects there: human, technology, and business.

The good news: It’s super rewarding if you can accomplish that.

The bad news: It’s really complex to actually connect all of those 3 aspects.

We will explore more about how complex it is in the coming chapters. But, let me loosely describe the complexity for now. You will need to understand the real customer problem, in a specific timeline as a constraint, while considering which solution best yet feasible to build without taking too long, and, most importantly, must create value for the business.

Because of this complexity, product designer will face a lot of ambiguity throughout the process. Because there are too many variables we can anticipate.

However, when I talked to junior product designer, they’re trying so hard to find the silver bullet formula, give me a checklist that I can follow to make sure my project success. Unfortunately, there’s no such thing.

This is the biggest blocker for junior product designer to grow among others. When I coached product designer, the turning point is when the designer starts to realize there is no silver bullet and be comfortable in the process without any specific steps.

Just like a professional chess player, you should constantly reassess the situation based on the new context or new information you gain and fluidly alternate the next step accordingly. Imagine if a chess player follows certain steps, surely she will lose.

To make yourself arrive at that turning point easier. You should believe, there is no silver bullet or formula that will always make your project successful. In case you’re wondering, what about Design Thinking have step: Understand, Define, Prototype, Test, Build? Yes, including that.

What I recommend is to start rely on principles instead of steps. Which I will cover in the next chapter.





Sep 30

When was the last time you reflect?

Sep 29

Methods are tools

Sep 24

How can I get a bigger project?

Sep 23

Entering product design – Chapter 7: Craft and analysis

Sep 22

Entering product design – Chapter 6: Narrow collaborator

Sep 21

Entering product design – Chapter 5: Soloist product designers

Sep 17

Entering product design – Chapter 4: Product designer key skill areas

Sep 14

Entering product design – Chapter 3: Misunderstanding of business

Sep 11

Entering product design – Chapter 2: Principles over steps

Sep 10

Entering product design – Chapter 1: Silver bullet

Sep 10

Entering product design – Overview

Sep 04

SAR: A framework for concise storytelling

Aug 27

Start your design with outcome

Aug 24

New medium post: Collaboration ground for design systems

Aug 17

Action points

Aug 13

Pulse check: Listen to your team

Aug 11

You should actively apply for a new job

Aug 10

Design systems' area of influence: Service (3/3)

Aug 04

Design systems' area of influence: Offering (2/3)

Aug 03

Design systems' area of influence: Identity (1/3)

Aug 01

My mom ran me to the hospital

Jul 29

Reader question: Do we need to build MVP for every product?

Jul 27

Reader question: Do I need formal design education?

Jul 24

Recognize assumptions

Jul 21

Sandbox for your personal growth

Jul 20

Start your week with questions

Jul 17

Specificity in feedback

Jul 15

Don't sell the design. Sell the business impact

Jul 14

Overwhelming inspiration

Jul 13

The framing trap

Jul 10

Everyone vs. Specific

Jul 09

The blind horse designer

Jul 08

Set the context in your meeting

Jul 07

Let's just try and see what happens

Jul 06

Managing expectation

Jul 05

Low UX maturity company

Jun 17

A simple exercise for career reflection

May 31

The “Coach sheet” – A paper-based system for people management

May 26

Bring calm to your remote team

Feb 13

Workshops can be more efficient than meetings

Feb 07

3 questions designers should be asking

Feb 06

Walking 1on1: A refreshing way to connect


Nov 21

My hope for stubborn 'Innovators'

Jul 18

Five simple actions to help you gain more time

Apr 23

Evolving Product Experience Principles at Bukalapak

Mar 09

A framework to give better design feedback: Analyze, Discuss, Suggest

Jan 28

Making a decision is hard, here's my rule of thumb


Dec 04

Essential skills for Product Designers

Nov 16

Quick life update

Nov 06

Things I learned from working at Shopify

Oct 15

About design critique

Sep 17

Common icon design problems you should avoid

Sep 06

Preface: Welcome to